Radar

Radar aims at making Moscow streets safer for cyclists. The hypothesis is simple. 60% of collisions are based on drivers failing to see cyclists, what if we could warn drivers of nearby cyclists to keep those collisions from happening in the first place? Radar is a simple app that both drivers and cyclists install on their smartphones. When cyclists begin their ride, the app starts automatically. With Bluetooth technology, when a driver is within a 50 m radius of a cyclist, he receives a push notification with a sound signal making him aware of the presence of the cyclist.

The prototype was produced in collaboration with Andrew Spitz and Ruben van der Vleuten, founders of FROLIC, an interactive and product design studio based in Amsterdam that works at the intersection of product, service and branding, blurring the boundary between what is digital and physical. Through the 4 days workshop, we went through the whole process of concept development – from idea to its actualisation, resulting in the design of a prototype.